Since, for most people, the value of their home represents their greatest financial asset, wouldn’t it make sense and benefit, when the time comes, to try to sell it, to hire a real estate agent? Who understands the local market and can realistically assess the fair market value? For a variety of reasons, many homeowners have an unrealistic view of what their home is worth, and when a home is listed, at an unrealistically high price, rather than getting it right from scratch, it is usually it damages the ending. – results! With that in mind, this article will briefly attempt to consider, examine, review and discuss, 5 reasons real estate agents should properly recognize and consider fair market value when suggesting prices.

1. Manage expectations: Since the process of marketing and selling a house is more fluid, when the agent and the client are on the same page, and work together, with a true teamwork, it is important that the agent hires and manages their expectations in a way realistic. , by, tell you, what you need to know, not just what you want to hear (TM).

2. Initial list price, in the correct range: Avoid the mistake of determining and setting your home’s initial listing price in an emotional, ill-informed way, but do so based on a professionally prepared Competitive Market Analysis, or CMA. This should direct you, to the best rank, to list, your home.

3. Know advantages and disadvantages: The agent you are looking for must know and understand the local market, and how your property compares to others, listed, for sale, on the real estate market. It requires, better knowing and understanding, and clearly explaining to you, comparable strengths and weaknesses, compared to others. Take the time and make the effort to clearly understand the pros and cons that could make a difference.

Four. Evaluate possible offers: Hire an agent who is able to objectively evaluate potential offers and suggest whether you might be better off accepting or rejecting one and / or offering a counter offer.

5. Close the appropriate offers: There are smart and right offers, and some that may not be right for your specific home! Initial competitive market analysis should help guide you so that you can know when and where any specific offer may fall, within a specific range! Once it makes sense, your agent’s effectiveness should help you close the right deal.

Pay attention and make the sale of your house less stressful and more profitable! Will you be prepared and will you hire the best agent for your needs and purposes?